OUTDOOR ADVERTISING IS FRIENDLY – INFORMS, EXPLAINS AND REMINDS CONSUMER WITHOUT REQUIRING ANY ACTION. HAS HIGH INSTANT EFFICIENCY AND REINFORCES TOP-OF-MIND AWARENESS.
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We bring great ideas into reality
Pinkplate closely monitors consumers’ behaviors and preferences, and the needs of brands and retail chains.
Packaging is a natural mean of advertising and has become increasingly important as a vehicle for communication.
Pinkplate has developed strong partnerships for graphic production services in association with communication strategies.
Unlike most competing graphic operators with a mono-technological profile, Pinkplate has invested in a multi-purpose, multi-technology production platform, consisting of offset, screen-printed, and digital media, which allows for the creation of flexible and optimized production combinations.
For all of the printing technologies offered, Pinkplate possesses modern, state-of-the-art, high-efficiency equipment. It is capable of meeting the unique needs of customers on time and with quality. Its multi-technological profile gives Pinkplate a unique, multifaceted nature, which offers unique proposals and results. The expertise in combining production means to obtain the best results in service of our clients is a distinctive mark on the Iberian Peninsula.
Pinkplate also has a range of complementary technologies ranging from workflow software, post-press, die-cutting, and finishing equipment that make it a company of unique capacity on the Iberian Peninsula.
The reliability of the large-format equipment installed together with a constant determination toward customer service allows for the best approach to the three fundamental dimensions of service: Quality, efficiency and deadline fulfillment.
Pinkplate’s commitment to technology is total, not limited to production equipment. We constantly stimulate innovation-oriented initiatives so that we can vary and differentiate our proposals in regard to design, materials, new applications, re-use, etc.
We have a symbiotic partner relationship with key suppliers, in particular equipment manufacturers, to stay at the forefront of new solutions and efficiencies, to make the right investment decisions to keep Pinkplate at the forefront of technology and service excellence.
Outdoor advertising is inseparable from high consumer mobility, especially in the urban environment. The various outdoor advertising poster solutions, which allow high levels of instant impact and memorability, are essential support for sales of big brand products. Pinkplate specializes in all types of Outdoor Poster solution formats and applications and is therefore the natural graphic partner for outdoor advertising affiliates.
Pinkplate is oriented toward development of ideal solutions for clients. The capacity to develop tailor-made works is the basis of business sector formation and is a service sector-oriented towards shop decoration, shop windows, and shopping malls traffic zones with decorative, ambient, and visual materials.
Commercial spaces and retail networks increasingly understand the areas of traffic, service and storefronts, as means to expand self-promotion. Pinkplate has developed solid partnerships for graphic production and implementation services, specialized to Banks, Insurers and Retailers whose branches are, in addition to points of distribution and sale powerful points of institutional and / or product communication.
These solutions far outweigh the conventional materials and applications; Pinkplate produces and implements solutions that create true events in retail network points, supported by decorative solutions of great choreographic and promotional power.
Packaging is a natural medium of advertising and promotion inseparable from and intrinsic to the product. It has become increasingly important as a vehicle of communication. It is, complementarily to the function of “container”, one of the most effective identity and promotional material. One could say that packaging is emerging as the fifth “P” of the marketing mix.
Pinkplate has the capacity to meet all the needs in this sector, with a special tendency for incorporation and implementation of productions with greater graphic and creative complexity. With a wide range of printing and finishing capabilities, Pinkplate offers and guarantees solutions that highlight your product from the rest of the “crowd”.
Anticipating the increasing importance of Point of Sale campaigns, Pinkplate has developed solid capacities in the design of all types of Displays.
The obsession to interpret customer needs in a wide range of fields, from brand activation, brand retention, and prestige to hard-selling, makes Pinkplate the right graphic partner to support Brand strategies and Large Retailers by mobilizing technical, creative and logistical solutions, both in terms of component design, as well as in printing or assembly and installation.
Careful preparation of production work is critical for achieving good results; Pinkplate invests heavily in pre-press, reading, and reviewing materials and support sources, checking for reproducible quality, verifying compliance and trustworthiness to the customer’s request.
Our production work begins with all the checks and preparations that guarantee the best execution. We have the most powerful and reliable means of receiving, treating, and converting images, but above all we have a philosophy based on obsession with good work preparation and exceptional quality personnel mobilized for this critical task. This approach enables the pre-press team and the commercial department to take on effective quality control at Pinkplate, complementary to production.
As a complement to the various technologies and printing lines, Pinkplate invested heavily in finishing operations.
We have a finishing division among which several types of processes and equipment are included. Cutting and creasing machines stand out because they allow processing promotional packaging in large formats at speeds of the order of 7000 fl./h, with modern equipment for folding, gluing and heat welding or ultrasound; conditionally, it also has means for handling, assembly, storage and dispatch. This provides our customers with great safety, convenience, and economy in the treatment and delivery of materials produced, and always in harmony with their logistical and implementation expediency.
Our processes allow full customization of the work and delivery conditions. At Pinkplate, pushing for tailor-made solutions enables the realization of the most innovative, surprising, differentiating and eccentric dispositions of our clients.
Digital technology is suitable for printing small series or even single pieces of products as varied as outdoor or indoor posters of all formats, prototypes, exhibitors, promotional packaging, decorations, etc .; in materials as varied as paper, rigid and semi-rigid plastics, PVC, vinyl, polypropylene, electrostatics, self-adhesives, canvas, and cardboard. It is a very flexible process, which guarantees high quality, simple and fast preparation, high speed of execution, so very suitable to meet customers’ needs almost instantly.
In the area of Offset, Pinkplate has the most sophisticated four-colour UV-drying equipment, capable of printing directly on all types of materials and at speeds of 8000 fl./h. It is the most modern and reliable equipment in operation on the Iberian Peninsula, which enables Pinkplate to achieve efficiency in quality, price and speed, unbeatable in the case of medium / large or large print jobs.
This critical ability, for example, to supply materials to the principle dealers of outdoor advertising networks, the development of operational integration processes with these dealers, and a strong tendency for innovation have allowed Pinkplate to be a key player in production of advertising posters across the Iberian Peninsula.
The Offset capacity added to Pinkplate’s Digital and Serigraphy areas for small or medium-sized series, and the multiple finishing possibilities, crucially complements and completes the services that the company offers and increasingly defines its position as an integrated operator providing full service in its sector.
Pinkplate has two UV screen printing lines, which is a unique capacity on the Iberian Peninsula in operating formats of all sizes, specifically the rather large, in all types of rigid or flexible materials such as plastics, cardboard, papers, etc.
With the support of “Computer to Screen” technology to transfer the images to-be-printed directly from the digital source to the pictures, screen printing is highly efficient in medium-sized print jobs.
Careful preparation of production work is critical in achieving good results. At Pinkplate, we have invested heavily in pre-printing, reading, reviewing materials and support sources, checking reproducible quality control, and verifying compliance with the customer’s request.
Our production work begins with all the checks and preparations that guarantee the best execution. We have the most powerful and reliable means of receiving, treating, and converting images, but we have, fundamentally, an obsession with good job preparation, and exceptional quality staff that is truly mobilized for this critical task.
In the Offset area, Pinkplate has the most modern and efficient four-colour printing machines with UV drying, capable of printing directly on all types of materials and with speed of 8000 fl./h. These are some of the most sophisticated and reliable pieces of equipment operating on the Iberian Peninsula, which enables Pinkplate to achieve efficiency in quality, price and speed, unbeatable in the case of medium / large or large print jobs.
Pinkplate has two UV-curable silk screening lines, which are unique on the Iberian Peninsula, to operate formats of all sizes, namely the largest, in all types of rigid or flexible materials such as plastics, cards, papers, etc.
The Offset capability added to Pinkplate’s Digital and Serigraphy areas for small or medium-sized series and the multiple finish possibilities decisively complements and completes the company’s capacity, which increasingly defines its position and reputation of a multipurpose operation and total service.
As a complement to the various technologies and printing lines, Pinkplate has developed strong finishing operations. We have a finishing division among which several types of processes and equipment are included. Cutting and creasing machines stand out because they allow processing promotional packaging in large formats at speeds of the order of 7000 fl./h, with modern equipment for folding, gluing and heat welding or ultrasound; conditionally, it also has means for handling, assembly, storage and dispatch. This provides our customers with great safety, convenience, and economy in the treatment and delivery of materials produced, and always in harmony with their logistical and implementation expediency.
Pinkplate’s relationship with its customers is transparent and balanced. We mobilize all our know-how to serve the customer in quality, service, and at a fair and proportionate price. The efficiency gains that result from the improvement of the processes employed are put toward customer service and a fair value policy.
The relationship with the various business partners is based on a permanent attitude of partnership, building the trust that makes relationships stable, lasting, and mutually beneficial. We continuously strive for a spirit of partnership, teamwork, innovation, learning, and continuous improvement to support our excellence, trust, and customer loyalty. In this way, we maintain the highest standards of quality and sustainability.
Pinkplate knows that communication is critically important to the business of its clients. As such, it is interactive in its proposals so that technical and creative focus is aligned with the selected materials and the executions to attain full satisfaction. We maintain a total commitment to our clients, working tirelessly and proactively to offer them the best solutions and fair value.